SEO, or Search Engine Optimization, is basically the process which gets your business to show up as the #1 result on Google (or other search engines) when someone searches for the products or services your business provides. Our Honeyville SEO agency knows the proper steps to get your website in the top Google results.
Think about the last time you picked up a phone book to look for a business in your area. Now think about the last time you used the internet to find one.
Over 80% of consumers use search engines to find local businesses, and 90% of searchers never go past Page 1 of Google when looking for something.
Without good SEO you are losing over 90% of all the people searching online for the exact products and/or services your business provides.
Wouldn’t you rather to be the 1st option someone sees when they are searching for your products/services?
Depending on the size of your business there are hundreds, or even thousands, of people searching Google every single month for the products/services you provide.
With good SEO you can drive a majority of that traffic to your website, instead of letting it go to your competitors.
Could your business benefit from having more customers?
If you have a business that sells products or provides services and you have a website, then SEO will work for you.
SEO Firepower is a trusted Honeyville SEO company and resource for numerous companies, brands, celebrities, local businesses and industry professionals.
We invite you to explore our testimonials page to see just a portion of the success stories and results we have achieved for our clients and partners.
Do you have a website that would benefit from having hundreds of additional visitors every month?
Schedule a complimentary consultation call to get started.
This is a short, simple phone call with one of our account managers to find out more about your business goals, and if our services would be a good solution to solving your problem.
Just like a doctor or attorney needs to gather some preliminary information before even considering how to help you, we also need to know a little bit about your company before determining how we can help.
Whether you are trying to reach the top of the rankings in your local area, or you have a business that is looking to expand on a regional or international level, we know exactly how to handle your strategy.
GOOGLE'S SHARE OF UNITED STATES SEARCH MARKET
OF MOBILE USERS WHO GOOGLE (& GROWING)
OF USERS NEVER GO PAST THE FIRST PAGE OF SEARCH RESULTS
THE NUMBER OF GOOGLE SEARCHES PER SECOND
Most people find answers to their questions by using search engines. We put your business on the first page when someone searches for a service you offer, so you are the first choice.
Growing your customer base is as simple as offering a solution to someone at the time they are searching for it. We make sure your solution appears when someone needs it most.
More visibility means more traffic to your business, and more traffic means more customers. Watch your revenue grow from a surge in new leads from our digital marketing efforts.
There are more searches from mobile devices than from traditional computers and laptops now. We make sure your web presence is mobile optimized so you can reap the benefits of this reality.
We provide daily reports and rankings updates so you can see the progress your business is making, while also keeping you updated about potential changes in the online landscape.
SEO Firepower is partnered with the best internet marking experts on the planet. Our private society is constantly testing and providing the best strategies to keep your business at the top of the results.
Ranking on the first page for a single search phrase can change your entire business, but we aren’t satisfied with that. We dominate the search engines for our clients by ranking for multiple keywords.
SEO Firepower provides in-house quality work combined with the maneuverability of a small firm. Don’t get stuck with a large clunky marketing agency when it comes to something as dynamic as online marketing.
We earn your business every month, so we work on month-to-month agreements. We don’t believe in ‘locking’ in clients to contracts. If you aren’t happy, you should be free to explore other options.
Grade your site. Make it better. Outpace your competition.
Our quick website health test & SEO audit will give you an overview of the top issues that are helping or hurting your site’s performance.
SEO is an acronym for Search Engine Optimization. When people enter their keywords to seek for information, search engines return a list of results ranked in accordance with a set of relevance criteria. Websites don’t have to pay their position in the search results pages, but they need to tweak their content to make it more relevant to their most lucrative search queries. All these make SEO the process which helps websites increase their organic traffic and get better quality visitors.
SEO is just like an advertisement you see every day when you drive by your home in Honeyville. Consider SEO in this same fashion, after seeing a billboard multiple times on the highway, you may be interested to stop in the store. The exact advertisement policy works with SEO. As users search for the internet for various queries, the more they see it in the search engines, the more than likely they are going to visit the page.
Search engines have a mechanism that collects information on-line and uses an algorithm to rank it. Optimization entails changing titles, meta descriptions. There are millions of people using search engines on a regular basis to seek for information, and businesses are always tweaking their websites to be able to make the most of SEO. This is a list of reasons why a business should consider investing in SEO, regardless its size or area of activity.
1. SEO is an Investment, Not an item of Expenditure.
One of the first steps as a business owner is seeing that SEO is an investment and not an added cost. Investments bring you more money, while costs have a negative impact on your profit. As making a website is extremely easy today, skeptics usually tend to consider SEO as a hoax. Nonetheless, it’s worth keeping in mind that the ultimate goal of SEO is to drive traffic towards your business.
Consider how you search the internet, are you going to choose a restaurant in Honeyville that is located on the first page or the fifth page? Always remember that businesses can’t be successful in the absence of investments.
Premier SEO experts are going to work on your rankings as well as how well your site is operating. They will take care of various aspects such as hosting, coding and blanks within the website.
2. SEO is Cost Savvy.
In light of the piece published by Forbes, SEO is more affordable than other online marketing strategies like buying leads for an email marketing campaign, social media promotion or PPC. SEO is a purely organic system, thus being able to put a business online without the need for buying its way into it.
There are many times internet users will simply click ads even though they have no need for the product or service, this can create high advertising costs. SEO provides great progress over other digital marketing strategies, because it delivers a better ROI.
SEO has become the foundation through which many startup businesses in Utah have been able to succeed as there is no high operating costs involved. The internet offers startups the chance of growing in popularity among their potential customers.
3. Honeyville Consumers Are Changing
Owning a good site is not enough to boost your business and attract clients. Businesses can surely buy online exposure, but SEO can help them become known for the quality of their products or services. If you are looking to gain leads and clients, it is vital that the website is up to date and has very good sales copy.
With SEO, your site is enhanced to tighten the loose ends and establish a friendly tone with prospective customers. Over time, your site will grow in popularity due to the SEO and good copy, this will generate more trust. It is important that the internet remembers everything, so it is best to start off on a good foot. Negative reviews are something you don’t need, as they can harm your business quite badly.
4. SEO Helps Building Credibility
Customers tend to trust more those businesses that rank among the top search results in their industries. Typically, people are going to find trust in brands they see online and that can be easily researched. Consumers will seek for businesses ranking high in organic search, rather than one paid advertisements.
When your customers can find out relevant details about you, it’s going to be easier to build trust.It is also important that paid advertisements require constant cash, whereas search engine rankings just need to be maintained. This implies that a web user is confident that they can always revisit your site.
5. SEO is Valuable
SEO can help a website grow in the long term. This implies that it goes on generating traffic to the website as time goes. While search engine marketing can get you on the first page, your ads will be gone the very moment you stop your payments. On the contrary, organic search results will stick even in the absence of all investments.
6. Mobile Search Is On The Rise
Mobile phones have become the device of choice of millions of internet searchers. This is easy to understand, thinking that smartphones are easy to carry around with you, being therefore convenient in a wide range of situations when you need urgent solutions. Mobile users tend to rely more on organic search results than on paid ads. This is a consequence of the fact that organic results cater to specific users, being therefore more likely to suit their needs. For businesses who rely on mobile traffic, SEO is a key investment.
Mobile devices also have the capacity to be linked to a wide variety of social media platforms. It is not surprising to see full conversations about businesses on Facebook, Twitter, and Instagram. When a user is seeking a solution to their problem, it is essential that you are there right at the top of the page. By offering credible information, you can rest assured these people will share your content with friends.
7. SEO is Key For Small Businesses
It’s not hard to overlook SEO when you run a small local business. Nonetheless, a small business could gain a lot from SEO, because most people tend to search online for solutions in their neighborhood. For instance, visitors in a city searching for a nice restaurant to dine in will use their mobile device to find the most popular restaurants in their neighborhood that serve their favorite dishes. Any business that is able to rank high is going to see the benefits of SEO. Moreover, keep in mind that most people write reviews of businesses they’ve used, thus helping build your credibility.
Three’s a lot to gain for small businesses in Honeyville, as this is an easy way to obtain recommendations and favorable ratings from their local customers. If you are afraid that SEO is a waste of time and money, consider how many people move into your city on a yearly basis, all looking for something.
8. SEO Offers Firms Vital Insight
SEO is a source of traffic that can be monitored by Google Analytics. The information is important since it gives you a better picture of the consumer behaviors; How they use the internet, how they search for things, the languages they utilize, their locations, the number of times they use the web and the hours of the day which they mostly use the net. Each of these discoveries can assist a firm in coming up with tactical plans that could be of great benefit to your business both in the short and long term.
9. Your Competitors Aren’t Sleeping
You can not just SEO a site once and expect it to rank forever. You have to do everything it takes to maintain these positions. If you ignore the need for maintenance, other businesses with overtake you in search, as they are more aware of the importance of constant SEO. A business that abandons its website loses all these potential customers, thus leaving a lot of money on the table.
10. SEO Is Not Going Away
People are increasingly dedicating a bigger part of their time to online activities. We all have busy schedules and the internet allows us to learn, be entertained, and make money. This means television and print media are losing ground. Channeling your resources in SEO indicates that your firm will be relevant now and in the future.
11. Outranking Bigger Competitors
In the past, it was hard for a small business in Honeyville to compete with the big guys. SEO is the number one way to compete with a much smaller budget. A huge corporation may disregard the significance of SEO, which implies that small firms can take advantage of the opportunity to be the best alternatives in that particular niche. Eventually, one time buyers become loyal customers, as they start trusting the small business more and more.
12. SEO Is Your Perfect Team Member
Once your site is worked on by an SEO professional, it continues to attract consumers. SEO is never going to get sick or leave on a very short notice. It is a must-have tool for any business, as it can generate important savings.
13. SEO Is A Good Foundation For Social Sharing
Content that is posted by social media enthusiasts, for instance, Facebook is connected to SEO components such as title tags and meta descriptions. An SEO expert can optimize these parameters for increasing the viral potential of your content.
14. SEO services can be outsourced
You may not want to have a permanent employee to handle your SEO. Luckily, there are several SEO companies in the market, and they can work on your site and attract traffic to your company, from the outside.
This type of freelance work can be much cheaper than hiring a full time SEO expert.
Keep in mind that outsourcing will enable you to focus on what you do best, which is to run your business and make it more profitable and more customer oriented, instead of spending valuable time trying to improve your search engine rankings and your meta descriptions.
1. Business Analysis: By establishing that search engine optimization is significant in all companies, it is important to understand the manner in which it operates. The right SEO expert will first consider the objectives of your business. The aim of your company should match up to your company’s website.
2. On Web Page Optimization: This type of optimization is obtained via the execution of elements within the online SEO techniques, such as H-tags, images, sentence structure, and formatting. SEO professionals will in addition integrate the right keyword phrases.
3. Analysis, Mapping And Keyword Research – This involves looking for potential map keywords and keyword targets for specific pages.
4. Improved Google Rankings: The aim of this is to obtain high Google rankings, within the top ten positions ideally, that are high and still relevant to consumers.
5. User Experience Improvements: Focusing on the user experience as a means of increasing webpage views and increasing the level of click through rates (CTR) from search engine results pages (SERPs).
6. Creating Content: The generation of new ideas for website content and identification of new content blanks on the website that need to be filled.
7. Copywriting – The generation of headlines, Meta tags, sub headings, H-tags and Meta tags that is effective while at the same time using conversational and natural language.
8. CMS Management and Optimization: It will require a deep understanding and the usage of popular CMS tools such as DotNetNuke, WordPress, Concrete5 and Drupal.
9. Web Design Consultation – Revolves around basic web design, having coding skills and also understanding graphic design elements and web-page layout.
10. Implementing Strategic Planning.
11. Setting of achievable and realistic goals.
12. Maintaining strong levels of communication together with the customer.
Two key elements are used to refine results on page 1 for every search done.
1. On-Site SEO: This focuses on the infrastructure of the website, targets the most effective keyword cluster, and matches existing webpage content to the target keyword clusters.
2. Off-Site SEO, this part is focused in how the site is referred to when it comes to a number of other sources. The goals of off-site optimization is to establish and maintain an active presence on the social media network through the creation of a high-quality profile and the creation of informative citations.
Experienced SEO professionals aim to create keyword clusters which will generate the highest amount of traffic to your website. The Internet users mainly use cluster words when they conduct research. As such, the optimizer should focus having influential keyword clusters that generate meaning ROI for your business.
Matching New And Existing Content
Search Engine Optimization will thus focus on matching a keyword or keyword phrase from a keyword cluster to your site or a page on the website. Of course, SEO professionals will place more keywords to the website pages to increase the number of clicks.
The increase of keywords will be ineffective when your site is undergoing issues. It is vital that one focus on fixing the technical problems of the site beforehand to help make it more “customer-friendly”.
Off-site Link Profile
The off-site links are what generate confidence as they are associated with a “vote of confidence.” However, it is important that the links included in the off-site profile are relevant to the website and appear naturally. This means credibility and reputation in regards to sites which link up to your site will also be investigated.
Building An Off-site Social Profile
The primary purpose of any Honeyville company’s social media network profile is the active engagement with customers. Note that, a poor presence on social media will reflect poorly on your business. Such a presence has to do with more than just having a Twitter or Facebook account. These accounts need to be monitored constantly, with the latest updates and constantly reaching out and interacting with more customers.
One of the best advantages of social media is that one customer can bring more customers through retweets, sharing posts or pictures that approve your business services.
The first page of all search engines will display the most popular websites. This is based on the assumption that the popular pages offer the best information and are recognized as more relevant when it comes to Internet users. Note that, even if a website pays to become popular, search engine optimization is also important to boost the relevance of the website.
If a user visits your website and finds it useful, he/she can refer to your website for more information or consider your business for any purchases.
Back in the day, some businesses were crafty by creating blank websites that acted as reference sites. In the current online society, this is no longer an option due to the vast improvements in technology. For example, Google discovered and is combating the “black hat businesses” through an focus on using high quality web content and gaining positive user reputation.
There are new algorithms set up to beat the manipulators such as penguin which covers link
To increase a website’s page rankings, it is important that you take these particularly considerations into account:
Utilize high quality content that will captivate the consumer and generate trust in the company. Make your content simple and precise, it needs to go straight to the point and void of exaggerations. Any empty promises or inappropriate language should be avoided. Always make the customers comfortable.
Be sure that the content placed on the website is effectively publicized. Your target market should know what the business offers, the cost and also the advantages of choosing your business over the competitors.
You should interact with the social media community to get more content shares. Note that, your social media profiles are the direct connection to the customers. Here, you’re personalizing your business and breaking the ice with new customers. See your company as a portion of everyday live opposed to just a type of money-making machine.
One can improve an online reputation by giving an answer to questions quickly and offering answers in a speedy manner.
What Strategy To Take To Find The Ideal SEO Firm?
Today there are so many SEO agencies on the market and all are in search of potential clients. Note that, there is no protocol set to control the actions of the company. Taking this into consideration, a loophole is formed which results in many customers becoming disenfranchised. If you are searching for an SEO company that will increase your level of sales, it is vital that you take certain factors into account:
The business profile can be a source of information you can use to figure out if the agency is the perfect choice and has the desired expertise you need. Due to the fact that agency sells SEO services their site should be informative and updated.
The company’s amount of experience and solidarity will be represented in their client’s case studies. Check the reviews from previous customers to determine the legitimacy of the SEO services. The best agencies always provide testimonials from their clients and encourage reviews from everyone.
Search Engine Optimization is a business and thus it should be have a license to run. A legal business should provide proof of business permits and tax remittances. It is a professional thing that shows accountability thus protecting the customers from mistakes; the agency can be found and sued for its mistakes.
SEM Update Experience
Choose the agencies that have experience and expertise in the Search Engine updates like Google Panda, Google Mobile Friendly and Google Hummingbird updates. This is significant as the search engine updates affect the search engines ranking system.
Data Analytics Specialist
Any agency that doesn’t have a data analytics specialist is bound to find the interpretation of data and use of analytics tools like Google Analytics such as complex affair. The data is important to use because it provides insight into consumer trends.
SEO is a very beneficial marketing tool for all businesses. SEO offers equal opportunities to both big and small businesses. Whether you would like to Hire an SEO expert or a team of specialists, outsources or hired as in-house optimizers, the objectives of the SEO experts should be to help the business grow.
SEO is the best way of attracting more clients and ensuring a business remains relevant in the market through the implementation of relevant and credible changes to a website. Contact an SEO professional now to improve your company sales.