30k+ Links Built In-House
10k+ Page 1 Rankings
100+ Website Ranking Campaigns
Hours developing, researching, testing, implementing.
Kent, Washington Search Engine Optimization Experts
It’s no accident you just typed in a search term related to search engine optimization or SEM and and found us here in the Kent search results – we used specific strategies and technical maneuvers to increase our visibility here in search engines.
SEO can be the main factor in making your business successful, especially if you’re a local business that benefits from potential customers within your area searching for your products or services online. Whether you have a single business location or multiple business locations in different areas, we are experts in helping you formulate the best strategy for your business growth and expansion no matter if it’s for a local, regional or national campaign.
We are constantly innovating and maintaining cutting-edge knowledge of how Google is updating their algorithm and search results, giving you the utmost advantage over your competition for to update and adapt to the shifting digital marketing landscape.
Our Services And Features Work For Your Benefit
Whether you are trying to reach the top of the rankings in your local area, or you have a business that is looking to expand on a regional or international level, we know exactly how to handle your strategy.
As the owner of a multi-office law firm, I am always carefully vetting SEO companies in order to make sure they can offer me the kind of service that helps our bankruptcy and personal injury practices to thrive and showcase our service to the world. We work hard for our clients, but if we cannot be found online then prospective cases might never find us. SEO Firepower is a company that I trust and has helped us in our goal of having the best possible rankings in Google.
SEO Firepower really knocked it out of the park for us. It’s hard to find good work online, but Devin delivered as promised. As a dentist, I was delighted to find someone with the same level of professionalism as I show my patients. Excellent results.
Thank you to Devin & the team at SEO Firepower for helping our law practice grow our leads. We have a number of different websites and generate leads in many different ways – but nothing has been as successful as the organic search campaign we are running with SEO Firepower. We are ranking highly in our desired cities and getting more customer calls every day. Can’t recommend highly enough!
Get started with a consultation today.
Schedule an initial consultation call to learn more about our services, and get a complimentary website and search engine analysis.
Kent SEO Explained
SEO is the acronym for Search Engine Optimization. Google, Yahoo and Bing, as well as all other search engines display search results they consider to be relevant for the queries of their users. Websites don’t have to pay their position in the search results pages, but they need to tweak their content to make it more relevant to their most lucrative search queries. SEO can be defined as the procedure of enhancing the amount and caliber of traffic to your site through natural search engine results.
You can imagine SEO as being one of those billboards you will find every day on your way to work in Kent. If the banner promotes a discount in an apparels store, there is a high possibility that people looking out for new clothes will check that store out and eventually boost the business once the customers increase in number. This is the very same principle with SEO. Internet users looking for a certain topic will be prompted to check out a business that consistently appears in their search results.
Search engines get their information by sending various crawlers and then indexing the pages that are found. Optimization entails changing titles, meta descriptions. There are millions of people using search engines on a regular basis to seek for information, and businesses are always tweaking their websites to be able to really benefit from SEO. Listed below are several of the reasons why both minor and major businesses should invest in the process of SEO.
1. SEO Is An Investment, Not An Expense
Business owners should adjust their perception of SEO as being an investment, rather than an expense. Investments often get profits while expenditure reduces them. As making a website is extremely easy today, skeptics have a tendency to consider SEO as a hoax. However, there are many businesses who would not be surviving if it was not for the traffic that SEO has brought them.
For example, someone searching for a nice restaurant for their next dinner in Kent will choose some of the ones that show on the first page in their browser. And always remember that for a business to remain profitable, investments need to be made.
Premier SEO experts are not entirely committed to attaining the best ranks but also to enhance your site’s functionality. They can handle everything, from coding to hosting.
2. SEO is Cost Savvy.
According to Forbes magazine, SEO is less expensive than other online marketing activities such as Pay-per-Click advertising, social media marketing and acquiring leads to use with email marketing programs. SEO is better than other digital marketing activities because it is an organic system that doesn’t require buying your way into it as PPC does.
There are lots of times internet users will simply click ads even though they have no need for the product or service, this can create high advertising costs. Whereas, SEO is built around something someone is actively searching for, resulting in a high ROI.
With SEO, a new business in State can stay afloat without having to spend on printing flyers and promoting their business using other costly methods. With the web, new establishments in State have a greater possibility for becoming popular among consumers.
3. Kent Consumers Are Changing
A perfectly functional website is not enough to grow your business and attract new clients. Businesses can surely purchase online exposure, but SEO can help them become known for the quality of their products or services. If the information on your website is persuasive and up to date, leads are more likely to make a purchase.
SEO enables you to maintain a conversational tone with people in your target market. As more people converse within your pages, the website keeps on gaining in popularity while generating trust among clients. The internet never forgets and posting falsified information has grave consequences. Bad reviews are a sure way to ward off customers.
4. SEO Helps Building Credibility
Customers find absolute credibility in the businesses they find ranking high in the search engines. Individuals believe in companies that are readily available on the web and can be researched if need be. Most consumers now ignore the ads they see on the sidebar and go directly to the top result in Google
When your customers can find out relevant details about you, it’s going to be easier to build trust.Paid advertising is prone to disappearing, while organic results can stick for a very long time. This is great as a user can easily head back to your site for a repeat visit.
5. SEO Is A Major Asset
By using SEO, the value of your website grows over time. The consequence is that it will keep on generating traffic. While a paid advert is going to get you some traffic it will diminish over time. On the contrary, organic search results will stick even in the absence of all investments.
6. Mobile Search Is On The Rise
Mobile phones have become the device of choice of millions of internet searchers. Considering how convenient mobile devices are, it really should come as no surprise. However, mobile users totally neglect paid ads and look at the organic searches. This is a consequence of the fact that organic results cater to specific users, being therefore more likely to suit their needs. Business owners who seize this huge opportunity to grab a nice slice of their market should invest in SEO.
The use of smartphones and tablets is tightly connected with the rise of social media platforms. It is not surprising to see full conversations about businesses on Facebook, Twitter, and Instagram. When a user is searching for a treatment for their problem, it is necessary that you’ll be there right at the top of the page. If your information is reliable and useful, you can be assured these people will recommend your services to their peers.
7. SEO Is Vital For Small Businesses
It’s easy for small business owners to overlook the importance of SEO in their overall marketing mix. Nonetheless, a small business could gain a lot from SEO, because most people tend to search online for solutions in their neighborhood. People searching for restaurants, for instance, will use the internet to find the nicest ones near them. Any business on top of the search may reap the benefits of such searches. Consider the fact that people often review businesses after they have found them online is just an added benefit.
Local establishments in Kent have a lot to gain since they can easily get good reviews from clients who are dedicated to their enterprises. If you had the notion that getting an SEO professional is an unnecessary expenditure, keep in mind that individuals are always checking into new towns while paying visits and trying to find new options.
8. SEO Provides Businesses Consumer Insight
SEO is a source of traffic that can be monitored by Google Analytics. The information is important since it gives you a better picture of the consumer behaviors; How they use the internet, how they search for things, the languages they utilize, their locations, the number of times they use the web and the hours of the day which they mostly use the net. Each of these information bits can help a smart business owner develop strategic plans that can bring them both short term and long term profits.
9. The Competition Does The Trick
SEO doesn’t stop once you obtain your desired top rankings. The site needs to be monitored on a regular basis to help maintain rankings. If you ignore the need for maintenance, other businesses with overtake you in search, as they are more aware of the importance of constant SEO. Throwing a firm’s site to the wind is choosing to ignore prospective clients.
10. SEO Is Here To Stay
People are increasingly dedicating a bigger part of their time to online activities. They use the internet for entertainment and learning, but also for business purposes. This means television and print media are losing ground. If you invest in SEO now, you are setting yourself up for the future.
11. Outranking Bigger Competitors
Small businesses in Kent find it hard to fight against their established competitors, as they lack the means and the power to do it. SEO provides them an affordable solution to become available for their potential customers, and to obtain fast results that wouldn’t be possible otherwise. An old business may overlook the importance of SEO, thus giving small businesses a tremendous competitive edge and an opportunity to acquire clients. By using SEO it is allowing small businesses to not only get the small but find permanent customers.
12. SEO Is Your Perfect Team Member
When a website is created the right way, it becomes a virtual employee that never needs sleep or a vacation. You can count on SEO to always be there for your customers. It is a tool that becomes invaluable for businesses who need to cut costs while still making a profit.
13. Building On Social Media
When a user shares something on social media it is going to directly help the SEO efforts by using the same title and meta descriptions. An SEO expert will be able to take full advantage of this by watching what is being shared on social media and increasing your marketability.
14. Outsourcing The Hard Work
You may not want to hire someone on permanent basis to take care of your SEO activities. Luckily, there are many SEO companies willing to help you update your website and draw organic traffic to your business.
Outsourcing is more cost effective than getting an in house expert since the agency commits all its resources to your websites and has several experts working on the various aspects all for the common interest.
The thing to remember about outsourcing is it is going to allow you the opportunity to focus on your business while the agency tends to your website and helps it grow and rank, while staying within a budget.