SEO, or Search Engine Optimization, is basically the process which gets your business to show up as the #1 result on Google (or other search engines) when someone searches for the products or services your business provides. Our Bedias SEO agency knows the proper steps to get your website in the top Google results.
Think about the last time you picked up a phone book to look for a business in your area. Now think about the last time you used the internet to find one.
Over 80% of consumers use search engines to find local businesses, and 90% of searchers never go past Page 1 of Google when looking for something.
Without good SEO you are losing over 90% of all the people searching online for the exact products and/or services your business provides.
Wouldn’t you rather to be the 1st option someone sees when they are searching for your products/services?
Depending on the size of your business there are hundreds, or even thousands, of people searching Google every single month for the products/services you provide.
With good SEO you can drive a majority of that traffic to your website, instead of letting it go to your competitors.
Could your business benefit from having more customers?
If you have a business that sells products or provides services and you have a website, then SEO will work for you.
SEO Firepower is a trusted Bedias SEO company and resource for numerous companies, brands, celebrities, local businesses and industry professionals.
We invite you to explore our testimonials page to see just a portion of the success stories and results we have achieved for our clients and partners.
Do you have a website that would benefit from having hundreds of additional visitors every month?
Schedule a complimentary consultation call to get started.
This is a short, simple phone call with one of our account managers to find out more about your business goals, and if our services would be a good solution to solving your problem.
Just like a doctor or attorney needs to gather some preliminary information before even considering how to help you, we also need to know a little bit about your company before determining how we can help.
Whether you are trying to reach the top of the rankings in your local area, or you have a business that is looking to expand on a regional or international level, we know exactly how to handle your strategy.
GOOGLE'S SHARE OF UNITED STATES SEARCH MARKET
OF MOBILE USERS WHO GOOGLE (& GROWING)
OF USERS NEVER GO PAST THE FIRST PAGE OF SEARCH RESULTS
THE NUMBER OF GOOGLE SEARCHES PER SECOND
Most people find answers to their questions by using search engines. We put your business on the first page when someone searches for a service you offer, so you are the first choice.
Growing your customer base is as simple as offering a solution to someone at the time they are searching for it. We make sure your solution appears when someone needs it most.
More visibility means more traffic to your business, and more traffic means more customers. Watch your revenue grow from a surge in new leads from our digital marketing efforts.
There are more searches from mobile devices than from traditional computers and laptops now. We make sure your web presence is mobile optimized so you can reap the benefits of this reality.
We provide daily reports and rankings updates so you can see the progress your business is making, while also keeping you updated about potential changes in the online landscape.
SEO Firepower is partnered with the best internet marking experts on the planet. Our private society is constantly testing and providing the best strategies to keep your business at the top of the results.
Ranking on the first page for a single search phrase can change your entire business, but we aren’t satisfied with that. We dominate the search engines for our clients by ranking for multiple keywords.
SEO Firepower provides in-house quality work combined with the maneuverability of a small firm. Don’t get stuck with a large clunky marketing agency when it comes to something as dynamic as online marketing.
We earn your business every month, so we work on month-to-month agreements. We don’t believe in ‘locking’ in clients to contracts. If you aren’t happy, you should be free to explore other options.
Grade your site. Make it better. Outpace your competition.
Our quick website health test & SEO audit will give you an overview of the top issues that are helping or hurting your site’s performance.
SEO is the acronym for Search Engine Optimization.When people enter their keywords to seek for information, search engines return a list of results ranked in accordance with a set of relevance criteria. This process is free, and this is why the content of a website can have a direct influence on its popularity. The result of proper SEO is an increase in the quantity and the quality of organic search traffic.
How many times do you pass multiple billboards on your way to work in Bedias? If the advertisement shows a major promotion in a clothing store, chances are a big number of individuals will go to check it out, and maybe buy some stuff. This is exactly how SEO works. As users search for the internet for various queries, the more they see it in the search engines, the more than likely they are going to visit the page.
Search engines get their information by sending out various crawlers and then indexing the pages that are found. Optimization is about crafting the titles and the meta descriptions of web pages. There are millions of people using search engines on a regular basis to seek for information, and businesses are always tweaking their websites as a way to make use of SEO. These are a few advantages of investing in SEO all entrepreneurs should take into account when preparing their digital marketing budgets.
1. SEO is an Investment, Not an item of Expenditure.
One of the first steps as a business owner is seeing that SEO is an investment and not an added cost. Investments bring you more money, while costs have a negative impact on your profit. Stereotypical people, may ignore SEO and consider it a myth since designing a site is simple. Nonetheless, it’s worth keeping in mind that the ultimate goal of SEO is to drive traffic towards your business.
As an example, someone searching for a nice restaurant for their next dinner in Bedias will choose some of the ones that show on the first page in their browser. And always remember that for a business to remain profitable, investments need to be made.
Premier SEO experts are going to work on your rankings as well as how well your site is operating. There are many issues that need to be dealt with when considering a website including coding and hosting.
2. SEO Has An Excellent Cost Effectiveness
Apparently, Forbes journalists have discovered that SEO is cheaper than other online marketing activities such as social media promotion, PPC advertising and email marketing. SEO is better than other digital marketing activities because it is an organic system that doesn’t require buying your way into it as PPC does.
Very many web users may check out advertisements even when they are not interested, something that makes these strategies very costly. SEO is better than other digital marketing strategies, because it delivers a better ROI.
With SEO, any startup in State can stay in business without having to invest in printing promotional materials or in purchasing costly newspaper and outdoor advertising. In this situation, a startup has just a good of chance as a company with deep pockets.
3. Consumer Research In Bedias Is A Growing Trend
A website is no longer a luxury for a business, it is mandatory in order to rise to the top. While there are opportunities for your firm to spend its way to a strong digital presence, SEO makes sure what you have on your page is what the clients expect, making it the best for quality. If the information on your website is persuasive and up to date, prospective buyers will probably make a purchase.
SEO can upgrade your website to match the expectations and the conversational tone of your potential customers. Over time, your site will grow in popularity due to the SEO and good copy, this will generate more trust. Not telling the truth to your online visitors may lead to severe consequences. Bad reviews are a sure way to ward off customers.
4. SEO Builds Credibility
A customer will trust a firm that continually appears on the top of their primary search results. Individuals believe in companies that are readily available on the web and can be researched if need be. The customer will focus on the high ranked business instead of looking at the paid ads.
Trust is built when customers are informed about a business and think that the firm got its good rankings on the internet due to the number of people visiting it. Always remember that paid ads go away after some time, but natural rankings can be sustained. This implies that a web user is confident that they can always revisit your site.
5. SEO is Valuable
SEO can help a website grow over time. This means the larger your site gets, the more traffic you are going to recieve. While a paid advert is going to get you some traffic it will diminish over time. On the contrary, organic search results continue to exist, being, therefore, a solid long-term investment.
6. Mobile Search Is On The Rise
Mobile phones have become the device of choice of millions of internet searchers. This is easy to understand, thinking that smartphones are easy to carry around with you, being therefore convenient in a wide range of situations when you need urgent solutions. However, mobile users totally neglect paid ads and look at the organic searches. This is so since natural results are more personalized and offer more advantages. Business owners who seize this huge opportunity to grab a nice slice of their market should invest in SEO.
The usage of mobile devices for accessing the internet can also be a consequence of the rise of social media platforms. Users of Twitter, Facebook, Twitter, and Whatsapp are continually bringing up business when conversing. When a user is looking for a solution to their problem, it is necessary that you’ll be there right on the top of the page. By offering credible information, you can rest assured these people will share your content with friends.
7. SEO Is Essential For Small Businesses
Many small businesses will completely ignore SEO, considering it an added expense. Nonetheless, most people search online for services and products in their close neighborhood, before reaching out to them in real life. For instance, a new person in town trying to find a restaurant to have lunch in will check the internet to find a famous eatery in the area that serves their best dish. Any firm that appears high on the results will most likely gain from this search. Keep in mind that users conduct reviews after finishing their transaction, which adds up to the credibility.
Local businesses in Bedias can use this insight to get recommendations from local customers. If you still believe hiring an SEO agency is nothing but an extra cost, remember that people constantly move, either for changing their residence or for visiting purposes.
8. SEO Provides Businesses Consumer Insight
SEO is going to be able to provide you traffic that you can track through Google Analytics. This data is priceless, because it offers you a glimpse into the habits of your potential customers: How they browse the web, how they use search engines, where they live, when they are active online and how much they stay on a page. These findings can be used to create an incredible plan that will help the overall profitability of your business.
9. Your Competitors Are Doing It
The role of SEO does not end the moment you attain the top rankings you so much wanted. It is important to regularly keep tabs on the site to maintain the rankings. The bare fact is that once a single business disregards SEO, others will attain the top rankings, which indicates that they also acknowledge the significance of SEO. A business that abandons its website loses all these potential customers, thus leaving a lot of money on the table.
10. SEO Isn’t Going Anywhere Any Time Soon
It has been noted that most people spend their time on the internet. They use the internet for entertainment and learning, but also for business purposes. This implies that the reliance upon print media and TV is going down. If you invest in SEO now, you are setting yourself up for the future.
11. Outranking Bigger Competitors
In the past, it was hard for a small business in Bedias to compete with the big guys. SEO offers a cost effective and fair platform where online presence could help you rise to the challenge. A huge corporation may disregard the significance of SEO, which implies that small firms can take advantage of the opportunity to be the best alternatives in that particular niche. At the end of the day, trust gets generated and potential customers become loyal customers and advocates of your brand.
12. SEO Is Your Perfect Team Member
Once your site is worked on by an SEO professional, it continues to attract consumers. SEO is never going to get sick or leave on a very short notice. It is a must-have tool for any business, as it can generate important savings.
13. SEO Encourages Social Sharing
Content people share on their social media profiles is directly linked to SEO, as it uses title tags and meta descriptions. An SEO expert can optimize these parameters for increasing the viral potential of your content.
14. SEO Is Easy To Outsource
There may times when you do not have the budget or need for a full-time SEO expert. However, there are countless SEO agencies all across the globe that can do the same type of work on a freelance basis.
This type of freelance work can be much cheaper than hiring a full time SEO expert.
Keep in mind that outsourcing will enable you to focus on what you do best, which is to run your business and make it more profitable and more customer oriented, instead of spending valuable time trying to improve your search engine rankings and your meta descriptions.
1. Company Analysis – Search engine optimization is an integral part of every business but you need to know how it works.The right SEO expert will first consider the objectives of your business. The aim of your company should match up to your company’s website.
2. On Web Page Optimization: The SEO expert will achieve this through the utilization of various online SEO elements such as images, H-tags, sentence structure and formatting. SEO professionals will in addition integrate the right keyword phrases.
3. Keyword Research, Analysis, And Mapping: The basis of this technique is to search for potential keyword targets and map keywords for specific webpages.
4. Improved Google Rankings – To remain relevant to the customers, it’s fundamental to attain at least a top ten position on the search engines.
5. User Experience Improvements: Focusing on the user experience as a means of increasing webpage views and increasing the level of click through rates (CTR) from search engine results pages (SERPs).
6. Content Generation: The objective is to identify new blanks on the site and create new relevant and informative content that will fill the voids.
7. Copywriting – The generation of headlines, Meta tags, sub headings, H-tags and Meta tags that is effective while at the same time using conversational and natural language.
8. CMS Management & Optimization – It involves thorough understanding of popular CMS such as Drupal, WordPress, Concrete5 and DotNetNuke.
9. Web Design Consultation – Revolves around basic web design, having coding skills and also understanding graphic design elements and web-page layout.
10. Implementation of strategic planning.
11. Setting realistic, and achievable, expectations and achieving the goals.
12. Maintaining strong levels of communication with the customer.
There are 2 primary elements that are used in order to refine the page one results, every time searches are carried out.
1. On-site Optimization: which focuses on the site’s structures targeting the most popular keywords and keyword phrases and identifying existing content to match the most suitable to target specific keywords.
2. Off-Site SEO: This focuses on the manner in which the website can be referred via other online sources. Additionally, off-site SEO also focuses on an active social media presence, developing a high-quality profile and creating citations.
Here, the SEO experts focus on creating keyword clusters to generate more traffic to the website. Note that, search engine users often focus on cluster words in their research. An ideal ratio of keyword clusters is necessary to generate enough traffic for the effective generation of ROI.
Matching Existing and New Content
Among the core focuses in SEO is the matching of a keyword phrase, taken from the keyword cluster, to the website page. SEO consultants will also add more keywords to your pages to achieve more clicks.
Increasing the keywords will be of no value is the websites as issues. It is vital that one focus on fixing the technical problems of the site beforehand to help make it more “customer-friendly”.
Off-site Link Profile
Since they are a vote of confidence about the legitimacy of your site, off-site links are beneficial to your site. You need to find natural links that are relevant to your site. This means that the credibility and reputation of the websites linked to your official site will be under a degree of scrutiny as well.
Off-site – Social Profile
The aim of the social-media profiles involves the active engagement with potential and existing customers in Bedias and across the country. Note that, a poor presence on social media will reflect poorly on your business. Such a presence has to do with more than just having a Twitter or Facebook account. These accounts need to be monitored constantly, with the latest updates and constantly reaching out and interacting with more customers.
One of the biggest benefits of the social-media platforms involves that customers are able to promote your business from the simple act of sharing pots, retweet, or sharing pictures which show their satisfaction with the services they received.
The different Search Engines display the most popular websites on the 1st page. This is based on the assumption that the popular pages offer the best information and are recognized as more relevant when it comes to Internet users. Even when the website has “paid” for its popularity, these companies still use SEO in order to increase relevant content in regards to their websites.
If a visitor happens to click on your site and goes onto find the site helpful, in most cases this user will carry on referring to the site to gain additional information which results in the user considering your products or services.
Some online companies using unconventional ways back in the day that involved creating empty websites and using them as reference sites. Today, however, such practices are not applicable due to advanced improvements in the online marketing industry. Google, has discouraged such practices by emphasizing the importance of public reputation and quality content.
In addition the latest algorithms are designed to filter out these manipulators. These include Penguin that combats the link-building strategies, Pigeon in regards to local results and Panda that deals with keyword rankings.
In order to rank well for the Search Engines, keep these important considerations in mind:
Utilize good quality content that will captivate the consumer and generate trust in the company. You must remember you are aiming for customer belief and trust, which means you will need to be direct in your content avoiding exaggerations. Do not make any empty promises and use vulgar language. It is of importance to make your potential customers feel comfortable.
Be sure that the content placed on the website is effectively publicized. Your target market should know what the business offers, the cost and also the advantages of choosing your business over the competitors.
So, let your marketing efforts include consistent communication on social media platforms. Note that, your social media profiles are the direct link to the customers. Here, you’re personalizing your business and breaking the ice with new customers. See your company as a portion of everyday live opposed to just a type of money-making machine.
You can improve the online reputation you have in the way of replying to questions and offering fast answers.
What Strategy To Take To Find The Ideal SEO Firm?
The market is awash with different Search Engine Optimization service providers all keen on landing clients. Note that, there is no protocol positioned to control the actions of the company. This has produced a loophole which can result in a variety of customers that become disenfranchised. In light to this, the following are some points to consider while searching for the right SEO agency to hire.
The Company Profile
When looking at the company’s profile, you possibly can identify whether the staff are skilled and if the firm truly exists. If the agency is offering SEO services, then their website should be up-to-date with a large amount of data.
The experience as well as solidarity of the SEO agency is demonstrated through clients that the agency has already worked with. Check out reviews to make sure the agency is not a fake. Any reputable agency with a exemplary track record will not shy away from putting up testimonials for their customers or reviews from other parties.
Just like any other business, an agency providing SEO services needs a proper license. A legal agency should be ready to provide proof of their permits, licenses and their taxation status. This displays accountability and when a mistake arises, the business can be located and then sued.
SEO & Search Marketing Update Expertise
Go for an SEO service provider that has a vast expertise in search engine updates such as Google Panda, Google Hummingbird, and Google Mobile Friendly updates. This is significant as the search engine updates affect the search engines ranking system.
Data Analytics Specialist
Agencies that do not have data-analytics experts will find it difficult to interpret data derived from the analytics tools like Google Analytics. The data shed light about customers’ trends which make it easier to draw conclusive strategies.
Search Engine Optimization is an important strategy that each and every business should spend money on. It provides equal opportunities for businesses, regardless of the size. Whether you are going to Hire an SEO expert or a team of specialists, outsources or hired as in-house optimizers, the objectives of the SEO experts is always to help the business grow.
You can draw in more customers and keep your business relevant using SEO by making honest and relevant changes to the site. Choose the right SEO expert today and soon realize better sales.